Chi-town Google.
Google Home
Chicago’s famous for many things. Beef sandwiches. Mustaches. Sports. Old Style. Old Style Light. Shitty Weather. Me.
Just kidding. It’s not famous for me. But I happen to be from Chicago. And as luck might have it, 72 & Sunny had a freelance gig that included “OOH in Chicago”. So to demonstrate how the Google Home Nest Hub is a terrific addition to your home, we brilliantly created bus shelters that look like Chicago homes and kitted them out with Google Nest Hub tech. ‘How did we do that?!’ you say. I don’t know. How did Shakespeare write Hamlet? Anyway, we also made sure people could demo the tech, so in the bus shelter you could: dim lights, play music or turn up heat - which was particularly popular because Chicago is also famous for being cold as fuck.
Role: Copywriter
🤝 JP Giuseppi, Adam Szajgin, Nuno Ferreria 🤝